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SaaS Pricing History & Plans 2026

Detailed pricing history, current plan costs, and change analysis for the most-used SaaS tools. Updated continuously with verified changes.

75
Companies tracked
32
Price hikes in 2024–26
Hourly
Monitoring frequency

🏆 New: SaaS Price Hike Leaderboard 2026 — 32 companies ranked by % increase →

Companies with detailed pricing history pages

$
Stripe
Payments
Fee increases
International card surcharge added (0.4%). Instant payouts raised from 1.5% to 1.75%. No advance email notice.
Last change: January 2026
View Stripe pricing history →
M
Monday.com
Project Management
Price increase
Standard: $10→$12/seat. Pro: $16→$19/seat. Free plan cut from 5 to 2 seats in Q4 2025.
Last change: February 2026
View Monday.com pricing history →
C
ClickUp
Project Management
43% price increase
Unlimited: $7→$10/seat (43% increase). Business: $12→$19/seat (58% increase). Largest increase in company history.
Last change: February 2026
View ClickUp pricing history →
A
Ahrefs
SEO Tools
Plan restructure + price hike
Lite: $99→$129/mo. Standard: $199→$249/mo. Advanced: $399→$449/mo. All tiers affected simultaneously.
Last change: March 2026
View Ahrefs pricing history →
A
Airtable
Database / Spreadsheet
Free tier cut
Free records/base: 1,200→1,000. Plus plan (→$10) replaced by Team at $20/seat (100% increase) in Q3 2025.
Last change: February 2026
View Airtable pricing history →
L
Loom
Async Video
Free tier cut
Free video limit: 5 min→3 min per video. Business raised 56% (from $8 to $12.50/creator). Post-Atlassian acquisition trend.
Last change: March 2026
View Loom pricing history →
T
Typeform
Forms / Surveys
Free responses cut 90%
Free responses: 100/mo→10/mo — a 90% reduction. Basic plan also raised 67% from $15 to $25/month.
Last change: February 2026
View Typeform pricing history →
N
Notion
Productivity / Notes
Price increase
Plus plan: $8→$10/mo. Team plan: $15→$18/mo. No advance email notice sent.
Last change: March 2026
View Notion pricing history →
L
Linear
Project Management
Plan restructure
New Scale tier ($16/member). GitHub/Slack integrations moved to Business+. Free plan limited to 10 members.
Last change: February 2026
View Linear pricing history →
F
Figma
Design Tools
Feature bundled
Dev Mode (was +$25/editor) now included in Professional. Starter limited to 3 files.
Last change: February 2026
View Figma pricing history →
S
Slack
Team Communication
Price increase
Pro crossed $10/seat for first time ($8.75→$10). Business+ now $17.50. Annual discount cut from 20% to 15%.
Last change: January 2026
View Slack pricing history →
H
HubSpot
CRM / Marketing
New bundle tier
New Starter Customer Platform bundle: all three hubs at $15/seat, replacing per-hub discount structure.
Last change: January 2026
View HubSpot pricing history →
Z
Zapier
Automation
Price + limit change
Starter: $19.99→$24.99/mo. Task limits reduced 15%. Free Zaps: 5→3. Double hit of higher price and fewer tasks.
Last change: March 2026
View Zapier pricing history →
I
Intercom
Customer Support
20% price increase
All plans up ~20%. Essential: $39→$47/seat. Advanced: $99→$119/seat. AI features cited as justification.
Last change: January 2026
View Intercom pricing history →
As
Asana
Project Management
Price increase
Basic: $10→$12/user/mo (+20%). Standard: $23→$25/user/mo (+9%). Advanced: $67→$85/user/mo (+27%). Aggressive tier restructure.
Last change: January 2026
View Asana pricing history →
SF
Salesforce
CRM / Sales
21% price increase
Essentials: $165→$180/user/mo (+9%). Professional: $165→$200/user/mo (+21%). All editions saw increases Q1 2026.
Last change: January 2026
View Salesforce pricing history →
Z
Zendesk
Customer Support
Price increase
Team Edition: $49→$55/agent/mo (+12%). Professional: $89→$99/agent/mo (+11%). Limits added to lower tiers.
Last change: November 2025
View Zendesk pricing history →
Pd
Pipedrive
Sales CRM
Tier restructure
New Essential tier ($14/user/mo). Advanced: $39→$44/user/mo. Professional: $79→$89/user/mo. Workflow automation added to mid-tier.
Last change: January 2026
View Pipedrive pricing history →
Ca
Canva
Design / Creative
Price increase
Pro raised from $12.99 to $15/month (+15%) in August 2024. Teams plan restructured with 2-seat minimum. AI features moved behind paid tier.
Last change: August 2024
View Canva pricing history →
Zm
Zoom
Video Conferencing
Price increase
Pro raised from $14.99 to $15.99/user/month. AI Companion restructured as add-on. Plans consolidated into "Zoom One" with higher per-seat pricing.
Last change: March 2024
View Zoom pricing history →
Mc
Mailchimp
Email Marketing
3× price increase since 2021
Essentials went from $9.99 to $20/month since Intuit acquisition. Free plan cut from 2,000 to 500 contacts. Annual price hikes every year since 2022.
Last change: May 2024
View Mailchimp pricing history →
M3
Microsoft 365
Productivity Suite
+20% in 2022
First price increase in 11 years: Business Basic $5→$6, E3 $32→$36/user/month. Copilot AI add-on now $30/user/month on top — effective doubling for AI-enabled teams.
Last change: March 2022
View Microsoft 365 pricing history →
GW
Google Workspace
Productivity Suite
+20% in 2023
First price increase in 17 years: Business Starter raised from $6 to $7.20/user/month. Free legacy tier eliminated in 2022. Gemini AI add-on now $10/user (vs Copilot's $30).
Last change: January 2023
View Google Workspace pricing history →
Db
Dropbox
Cloud Storage
Plus +20% in 2023
Plus raised from $9.99 to $11.99/month. Free plan still only 2GB — unchanged since 2008. Business plans restructured to push teams toward higher tiers.
Last change: 2023
View Dropbox pricing history →
✓
Grammarly
Writing Assistant
Premium $12/mo
Grammarly Free, Premium ($12/mo annual), and Business ($15/user/mo). With ChatGPT and Claude now free, Premium competes on specialized writing checks, not general AI.
Current pricing: 2026
View Grammarly pricing →
At
Atlassian
Jira, Confluence, Trello
+15% in 2025
All Atlassian products increased 15% in 2025. Jira Standard $8.15/user/mo. Confluence $5.16/user. Trello $5/user. Complex bundling and per-user pricing.
Last change: 2025
View Atlassian pricing history →

Pricing comparison guides

Side-by-side comparisons of popular SaaS tools — see which is cheaper and better for your team.

vs
Notion vs Linear
Productivity tools
Compare pricing, features, and cost for teams. Notion ($0–$22/mo) vs Linear ($0–$120/mo). See which fits your workflow.
View comparison →
vs
ClickUp vs Monday.com
Project management
ClickUp ($5–$19/mo) vs Monday.com ($8–$19/mo). See pricing tiers, features, cost breakdowns, and which is better for your team.
View comparison →
vs
Asana vs Monday.com
Project management
Asana ($11–$25/mo) vs Monday.com ($8–$19/mo). Cost comparison shows Monday is 1/10th the price. Feature matrix inside.
View comparison →
vs
HubSpot vs Salesforce
CRM / Sales
HubSpot ($0–$120/mo) vs Salesforce ($0–$300+/mo). HubSpot is 4–5x cheaper. See full CRM feature comparison.
View comparison →
vs
Notion vs Asana
Productivity tools
Notion ($0–$22/mo) vs Asana ($0–$25/mo). Similar pricing but different approaches: all-in-one vs project-focused. Compare features.
View comparison →
vs
ClickUp vs Asana
Project management
ClickUp ($5–$19/mo) vs Asana ($11–$25/mo). ClickUp is 20x cheaper with annual billing. See cost and feature comparison.
View comparison →
vs
Intercom vs Zendesk
Customer Support
Intercom ($47–$199/seat/mo) vs Zendesk ($55–$300+/agent/mo). Both raised prices in 2026. Intercom: in-app messaging. Zendesk: ticketing. Compare costs.
View comparison →
vs
Airtable vs Notion
Databases & Productivity
Airtable ($0–$20/user/mo) vs Notion ($0–$22/user/mo). Notion is 2x cheaper for small teams. Airtable: database specialist. Notion: all-in-one workspace.
View comparison →
vs
HubSpot vs Pipedrive
CRM / Sales
HubSpot ($0–$120/mo flat) vs Pipedrive ($14–$165+/user/mo). HubSpot cheaper for small teams ($540/year). Pipedrive deeper for sales (per-user scaling).
View comparison →
vs
Salesforce vs Pipedrive
CRM / Sales
Salesforce ($180–$600/user/mo) vs Pipedrive ($14–$89/user/mo). Salesforce 17x more expensive for 10-person teams. Enterprise vs SMB CRM showdown.
View comparison →
vs
Monday.com vs Linear
Project Management
Monday.com ($12–$24/seat/mo) vs Linear ($0–$16/member/mo). Linear 16% cheaper, optimized for engineering. Monday broader for all departments. Both raised prices Feb 2026.
View comparison →
vs
Asana vs Linear
Project Management
Asana ($12–$85/user/mo) vs Linear ($0–$120/mo). Linear 36x cheaper for 10-person teams ($84/year vs $3,000/year). Linear optimized for engineering, Asana for general PM.
View comparison →
vs
Linear vs ClickUp
Project Management
Linear ($0–$120/mo) vs ClickUp ($0–$19/user/mo). Linear 14x cheaper for 10-person teams after ClickUp's Feb 2026 +43% price hike. Linear flat rate, ClickUp per-user scaling.
View comparison →
vs
HubSpot vs Zendesk
Customer Support
HubSpot ($0–$120/mo flat) vs Zendesk ($55–$300+/agent/mo). HubSpot 4x cheaper for 5-person support team ($1,440/year vs $5,940/year). HubSpot includes CRM; Zendesk is specialist support tool.
View comparison →
vs
Stripe vs PayPal
Payment Processing
Stripe (2.2% + $0.30) vs PayPal (2.2% + $0.30 + monthly fees). Identical transaction rates but Stripe has zero monthly minimums. Stripe superior for SaaS; PayPal for ecommerce. Stripe raised international fees Jan 2026.
View comparison →
vs
Notion vs Coda
Workspace & Documentation
Notion ($0–$22/mo) vs Coda ($0–$25/mo). Identical free tier, but Notion's Business plan ($20/user) beats Coda's Pro ($25/user) by 25%. Notion wider feature set; Coda better real-time collaboration.
View comparison →
vs
Slack vs Microsoft Teams
Team Communication
Slack ($6.25–$12.50/user/mo) vs Microsoft Teams ($6–$12.50/user/mo). Identical pricing. Teams is better value if you use Microsoft 365 (included). Slack has better integrations (2,000+ apps vs 500+).
View comparison →
vs
Figma vs Sketch
Design Tools
Figma ($12–$75/editor/mo) vs Sketch ($9–$12/editor/mo, Mac-only). Sketch is cheaper, but Figma runs on all platforms with real-time collaboration. Cross-platform teams: Figma only. Mac-only teams: Sketch saves ~33%.
View comparison →
vs
Zapier vs Make
Automation
Zapier ($20–$103/mo) vs Make ($9–$29/mo). Make is 3–5× cheaper per operation. Zapier: 7,000+ apps, simpler UX. Make: visual builder, 1-min intervals, advanced logic. Zapier raised prices twice since 2023.
View comparison →
vs
Notion vs Confluence
Docs & Knowledge Base
Notion ($8–$15/user/mo) vs Confluence ($5.75–$11.55/user/mo). Confluence cheaper solo, but most teams also need Jira — combined Atlassian stack is 73% more than Notion. Atlassian raised prices 15% in 2025.
View comparison →
vs
Zendesk vs Freshdesk
Customer Support
Zendesk ($55–$149/agent/mo) vs Freshdesk (free–$79/agent/mo). Freshdesk is 73% cheaper at comparable tiers. Zendesk dropped its free tier in 2023. For 10-agent teams: Freshdesk saves $4,800+/year.
View comparison →
vs
ClickUp vs Notion
Project Mgmt vs All-in-One
ClickUp ($0–$19/user/mo) vs Notion ($0–$15/user/mo). ClickUp raised Business plan 58% in Feb 2026 ($12→$19). Notion now 58% cheaper at comparable tiers. ClickUp: task-first. Notion: docs + tasks.
View comparison →
vs
Airtable vs Smartsheet
Database vs Project Management
Airtable ($0–$20/user/mo) vs Smartsheet ($14–$50+/user/mo). Airtable is 40% cheaper for small teams. Smartsheet's Gantt charts and dependencies command premium pricing. Airtable: flexible database. Smartsheet: enterprise PM.
View comparison →
vs
Microsoft 365 vs Google Workspace
Productivity suites
Both raised 20% in 2022-23
M365 Business Standard ($12.50) vs Workspace Standard ($14.40). But Copilot costs $30/user vs Gemini's $10/user — Workspace wins by $21,720/year for 100 users with AI.
View comparison →
vs
Zoom vs Google Meet
Video conferencing
Post-pandemic shift
Zoom Pro ($15.99/mo) vs Meet (free with Workspace or $7.50/mo alone). Meet free tier now better; Zoom faces competition from Teams (free with M365) and Meet bundling. Zoom's growth is slowing.
View comparison →
vs
Mailchimp vs Brevo
Email marketing
Mailchimp +100% post-Intuit
Mailchimp: $20/mo for 500 contacts (up from $9.99). Brevo (formerly Sendinblue): unlimited contacts, $20/mo. The power shift: Brevo now the cheaper option by 67% at scale.
View comparison →
vs
Canva vs Figma
Design tools
Canva +15% in 2024
Canva Pro $15/mo (non-designers, templates) vs Figma Pro $12/editor/mo (professional design). For small teams: Canva Teams saves money. For design systems: Figma wins.
View comparison →
vs
Asana vs Jira
PM vs Issue tracking
Cross-functional vs specialized
Asana ($11–$25/user/mo) vs Jira Cloud ($7.20–$14.40/user/mo). Jira is 34% cheaper and better for dev teams; Asana better for non-technical teams. See full cost breakdown and feature matrix.
View comparison →
vs
Stripe vs Square
Payment processors
Transaction fees battle
Stripe (2.9% + $0.30) vs Square (2.6% + $0.30) online. Square saves 0.3% per transaction (~$120/yr on $100K volume). But Stripe leads in subscriptions & Stripe Connect. Compare ACH, in-person, and true costs.
View comparison →
vs
Notion vs Jira
All-in-one vs specialist
TCO: Notion wins 35% vs Jira+Confluence
Notion Pro $10/user/mo (docs + projects) vs Jira Standard $7.20/user/mo (+ Confluence $5.16/user for docs). Full stack: Notion $10/mo, Jira+Confluence $18/mo. Notion replaces wiki; Jira only handles issues.
View comparison →
vs
GitHub Copilot vs Codeium
AI coding assistants
Free AI coding
Copilot $10/mo (GPT-4) vs Codeium Free or $20/mo Pro (Claude 3.5 + others). For 10 devs: Copilot costs $1,200/yr; Codeium costs $0. Code quality nearly identical. Privacy better with Codeium. Honest take: most devs should use Codeium free.
View comparison →
vs
HubSpot vs Asana
CRM vs project management
Different purposes
HubSpot $50/mo flat (sales + marketing) vs Asana $11/user/mo (tasks + projects). 5-person team: HubSpot $50/mo, Asana $55/mo. Not a direct replacement—HubSpot handles pipeline; Asana handles execution. See when to choose each.
View comparison →
vs
Slack vs Discord
Business vs community messaging
Free forever option
Slack Pro $8.25/user/mo (business teams, integrations) vs Discord Free $0/mo (communities, gaming, voice-first). 5-person team: Slack $495/yr, Discord $0/yr. Different use cases: Slack for professional teams, Discord for communities.
View comparison →
vs
Shopify vs WooCommerce
E-commerce platforms
Hosted vs self-hosted
Shopify $29/mo (hosted, all-in-one) vs WooCommerce $0 (plugin, self-hosted). At $3K/mo sales: similar cost. At $100K/mo: Shopify $36.7K/yr, WooCommerce $41.8K/yr. Shopify wins on simplicity; WooCommerce wins on customization and control.
View comparison →
vs
GitLab vs GitHub
Version control platforms
For developers
GitHub Pro $4/user/mo (most popular) vs GitLab Premium €29/year (~$32, best value). 10-person team: GitHub $480/yr, GitLab $320/yr. GitHub wins on ecosystem; GitLab wins on self-hosting and included CI/CD.
View comparison →
vs
Figma vs Adobe XD
Design tools
Cloud vs hybrid
Figma $12/editor/mo (real-time collaboration) vs Adobe XD Free or $9.99/mo (rapid prototyping, offline). 5-person team: Figma $720/yr, XD $500/yr. Figma wins on collaboration; Adobe XD wins on price and Creative Cloud integration.
View comparison →
vs
AWS vs Azure
Cloud infrastructure
Enterprise cloud
AWS t3.medium $0.0416/hr (broadest services, Linux-first) vs Azure B2s $0.048/hr (Microsoft integration, SQL cheaper). Startup: AWS ~$7,000/yr vs Azure ~$6,500/yr. Microsoft shop saves 30–50% with Azure licensing.
View comparison →
vs
Shopify vs Etsy
E-commerce platforms
Owned vs marketplace
Shopify $29/mo + 2.9% fees (control your brand, build audience) vs Etsy Free + 6.5% fees (instant 65M+ buyers, limited customization). At $5K/mo sales: Shopify $174/mo, Etsy $356/mo. Shopify wins on scaling; Etsy wins on quick sales.
View comparison →
3-way
Figma vs Sketch vs Adobe XD
Design tools (3-way)
Complete comparison
Figma $12/editor/mo (cloud, real-time collab) vs Sketch $120/yr (Mac-only, cheapest) vs Adobe XD $9.99/mo (Windows+Mac, prototyping). 5-person team: Figma $720/yr, Sketch $600/yr, XD $599/yr. Figma wins collaboration; Sketch cheapest for solos; XD wins if using Creative Cloud.
View comparison →
vs
Hasura vs PostGraphile
GraphQL backends
Managed vs self-hosted
Hasura Cloud Pro $99/mo (managed, zero DevOps, instant production) vs PostGraphile Free + $20–150/mo hosting (self-hosted, full control, lower cost). MVP: Hasura ~$1,288/yr, PostGraphile ~$2,120/yr. Hasura wins speed; PostGraphile wins cost/control at scale.
View comparison →

Free & Affordable Alternatives

SaaS prices keep rising. Here are guides to free, open-source, and self-hosted alternatives.

🆓
Free Alternatives to Notion
Docs & Knowledge Base
Obsidian, Logseq, Joplin, Appflowy, Outline. Open-source and self-hosted alternatives for document management, wikis, and personal databases.
Explore alternatives →
🆓
Free Alternatives to ClickUp
Project Management
Asana, Monday.com, Linear, Plane, Taiga. After ClickUp's 58% price increase in February 2026, here are quality project management tools at lower costs.
Compare tools →
🆓
Free Alternatives to Slack
Team Communication
Mattermost, Zulip, Rocket.Chat, Lark, Google Chat. Open-source and affordable chat platforms that reduce team communication costs to zero or $2-10/user/month.
Find your match →

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